Amazon Live Revolutionizing Shopping with Live Streaming

adambrooks 133 17th Jun, 2024

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A standout example of Amazon Live’s potential is Maybelline. They hosted a live makeup tutorial featuring popular beauty influencers, attracting over 50,000 viewers. This virtual community of makeup enthusiasts not only engaged deeply with the content but also significantly boosted Maybelline’s product sales, highlighting Amazon Live’s effectiveness as a tool for both engagement and conversion.

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