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Amazon, the global retail giant, is not only a go-to destination for shoppers but also a playground for sellers looking to boost their sales and visibility. With an ever-expanding array of products and fierce competition in every category, understanding the intricacies of Amazon promotions has become paramount for businesses aiming to stand out in this digital marketplace. From lightning deals to coupons, and sponsored products to giveaways, the world of Amazon promotions is a labyrinthine landscape that holds the key to unlocking increased sales and customer engagement.